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Food & Beverage Brazil

WhatsApp Commerce Funnel for a Brazilian Food Delivery Brand

Client: Sabor Express

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WhatsApp Commerce Funnel for a Brazilian Food Delivery Brand

Conversions via WhatsApp
43%
Repeat orders
+29%

The problem

High ad engagement but broken conversion: customers wanted to order via WhatsApp, and manual replies lost 60% of inquiries outside business hours.

The strategy

Click-to-WhatsApp campaigns feeding an automated ordering assistant, with segmented re-order broadcasts under opt-in consent.

What we built

Built automated menus, order capture and payment-link delivery inside WhatsApp, plus a win-back flow for 30-day-inactive customers.

The result

Response time dropped to under 5 seconds, 43% of paid-social conversions now complete in WhatsApp, repeat-order rate up 29%.

Recent work

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