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Forty-five animated vertical video templates for reels, shorts and TikTok — captions, transitions, hook frames and end cards, delivered for both After Effects and Canva.
Short-form video is won in the first 1.5 seconds and lost in the last three. This pack focuses on both ends: hook frames that give a viewer a reason to stay, and end cards that convert attention into a follow, a click or a saved post.
Fifteen hook openers with animated text reveals designed to be readable with sound off. Twelve caption styles including word-by-word highlighting, two-line karaoke and a subtle lower-third for talking-head footage. Ten transition packs covering cuts, wipes and mask reveals that do not look like 2019 stock effects. Eight end cards for follow, link, offer and question prompts.
Every template is delivered as an After Effects project for editors who want frame-level control, and as a Canva video template for teams working on a phone. Both versions match visually, so a brand can move between them without the feed looking inconsistent.
Safe areas for the interface overlays on each major platform are marked in a guide layer, so your text never sits under a username or a set of action icons. Frame rate, resolution and export presets are configured per platform. Caption timing snaps to a beat grid, which is what makes a fast-cut edit feel intentional rather than frantic.
A short guide covering hook writing with twenty tested opening lines, a retention structure for 15, 30 and 60 second videos, guidance on repurposing one shoot into a week of clips, and a licensing note on music sourcing since audio is not bundled.
After Effects 2022 or newer for the project files, or a free Canva account for the video templates. No third-party plugins are required. Music and stock footage are not included.
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